As a keen traveler with environmental concerns, I have always been torn between my desire to explore and my awareness of the potential damage travel can inflict on the planet.

Having driven to the south of Europe in a diesel van, I was aghast at the amount of fuel consumed. I have been waiting for a viable alternative, and finally, truly usable electric base vehicles have arrived.

However, I didn’t want to simply swap an internal combustion engine for an electric motor and continue with "business as usual." This is a genuine opportunity to examine the entire life cycle of the vehicle and make every aspect as sustainable as possible; minimizing embodied energy and maximizing the use of bio-based materials.

This ethos is baked into the company; it is our reason for being, not just greenwash.